Story of Moveworks AI: Founder and CEO - Bhavin Shah
Story of Moveworks
Moveworks was founded in 2016 by Bhavin Shah and his
co-founders with the mission to improve workplace productivity by automating
routine employee requests. Starting with IT support tasks like resetting
passwords and ordering equipment, Moveworks aimed to free employees from
repetitive work so they could focus on more meaningful projects.
Innovative AI Technology
The company built its AI platform using natural language
understanding (NLU), conversational AI, and probabilistic machine learning.
This technology helps it understand employee questions expressed
conversationally and provides accurate, automated responses by integrating with
corporate systems like Microsoft, Workday, and Salesforce.
Expanding Beyond IT
Initially focused on IT, Moveworks soon recognized that
other departments like HR, finance, and facilities faced similar challenges
with employee requests. By 2021, Moveworks extended its platform capabilities
to support these departments, offering instant, accurate answers and automating
workflows enterprise-wide.
Revolutionary Employee Experience
Moveworks gives employees an easy-to-use conversational
interface accessible through tools like Slack and Microsoft Teams. Employees
can ask everyday questions such as booking time off or finding company
policies, with the AI assistant instantly fetching answers from multiple
sources, speeding up resolution times and improving satisfaction.
Rapid Growth and Adoption
The platform rapidly grew, serving over 5 million employees
at more than 350 companies including Toyota, GitHub, and Salesforce. Its
ability to automate mundane tasks helped companies save millions by reducing
help desk loads while boosting employee productivity across multiple
departments.
Advanced AI Models
Moveworks’ AI uses a combination of OpenAI’s GPT-4, Meta’s
Llama 3.1, and its proprietary MoveLM model. It learns from a vast dataset of
anonymized employee conversations, support tickets, and company FAQs to
continuously improve accuracy and effectiveness in responding to employee
needs.
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Market and Funding Success
By 2021, Moveworks had raised $315 million in funding,
reaching a valuation of $2.1 billion. Its success in enterprise AI automation
made it a standout in the growing field of generative AI startups. Large
investors like Lightspeed Venture Partners and Bain Capital supported its
expansion.
Acquisition by ServiceNow
In 2025, ServiceNow announced plans to acquire Moveworks for
$2.85 billion, combining its AI-driven workflow automation with Moveworks’
conversational AI assistant. The integration aims to deliver a seamless,
unified AI experience for employees across HR, IT, finance, and CRM workflows.
Transforming Workflows
The combined platform will provide a single point of
interaction for employees to search for information and automate tasks,
orchestrating AI agents that work harmoniously across departments. This
collaboration is expected to accelerate enterprise-wide AI adoption and boost
workforce efficiency globally.
The Future of Agentic AI
Moveworks is pioneering “agentic AI,” a form of autonomous AI that not only understands requests but can plan and execute complex workflows. This next-generation AI promises to revolutionize work by enabling organizations to automate increasingly sophisticated business processes and improve employee experience at scale.
Moveworks Timeline
- 2016:
Moveworks founded by Bhavin Shah and co-founders focusing on automating IT
support tasks
- 2019:
Raised $30 million Series A funding, launched platform publicly
- 2021:
Expanded AI platform beyond IT to support HR, finance, and facilities
departments
- 2021:
Achieved $2.1 billion valuation with $315 million total funding
- 2024:
Adopted advanced AI models including GPT-4 and Meta’s Llama 3.1
- 2025:
ServiceNow announced acquisition of Moveworks for $2.85 billion to
integrate and scale AI-driven enterprise workflows
This story highlights Moveworks’ evolution from simple IT
automation to comprehensive, agentic AI-powered enterprise solutions that boost
productivity and transform the future of work.
